De Beers has announced a decline in rough diamond sales, citing economic difficulties in key markets and seasonal industry trends. The company’s fifth sales cycle of the year generated $315 million, a significant decrease from the previous year’s figures and the preceding months of this year.Sales Figures and Market ConditionsThe June sales cycle saw a 31% decrease compared to the same period in 2023. This figure is also 18% lower than the $383 million reported in May and 29% lower than April’s total. Despite efforts to stabilize sales by reducing prices for smaller rough diamonds in the previous cycle, no such…

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